What this is about
You build the systems that turn raw data into booked meetings. Concretely: tables that research companies and contacts, enrich them and score them against the ideal customer profile. Sequences that carry a lead across email, LinkedIn and WhatsApp. Workflows that react to an event instead of waiting for a schedule. And the agents in between that make the judgement calls a rule cannot cover.
What makes this role unusual is not the engineering. It is that it asks for three things at once. You need to understand what a sales day looks like and where a conversation breaks down. You need a feel for why one phrasing lands and the next one does not. And you need to be able to build it yourself, rather than describe it and hand it on.
We are explicitly not looking for three specialists in one person. We are looking for someone who builds the handovers: the point where research becomes qualification, qualification becomes copy, and copy becomes a meeting in the calendar.
CegTec is a GTM engineering partner for B2B brands in the DACH region. Profitable, bootstrapped, growing.
What you own
- Building systems. Tables with their columns and gates, sequences across several channels, workflows on real triggers. From a blank page to running operation.
- Copy as part of the system. Openers, salutations, variants. You write them yourself or get the agent to write them properly, and you check the result before it goes out.
- Integrations. CRM, mailboxes, LinkedIn, enrichment providers, any third-party API. Whatever the client already uses gets connected, not replaced.
- Measuring and sharpening. Which variant, which segment, which channel carries. You read the numbers and then change the system, not the opinion.
- Deliverability and the gates. Unsubscribes, exclusion lists, sending windows, caps. The brakes are part of your work, not an obstacle to it.
What you explicitly do not do
New business sales stays with the founding team. The platform itself, its data model, interface and billing, is built by the product team. You manage nobody. Your field is the systems running on the platform and the results they produce.
Who you probably are
One of these three stories fits:
- You started in sales as an SDR, AE or in sales ops and taught yourself automation because the manual work annoyed you. Today you would rather build the system than work the list.
- You come from marketing ops or growth and realised the interesting levers sit behind the campaign: in the data, the enrichment, and what happens after the reply.
- You are a developer who worked on sales tooling in a B2B setting, close enough to the customer that you know why a meeting happens.
Requirements
- 2 to 4 years at the intersection of sales and engineering: GTM engineering, sales ops, RevOps, marketing ops or growth engineering
- At least one automation of your own that ran in production, with real recipients and numbers behind it
- You write outreach copy yourself and can explain why a variant lands
- Comfortable with APIs and data work: JSON, HTTP, webhooks, SQL basics, table logic
- Experience with at least one CRM at operator level (HubSpot, Salesforce or comparable)
- You work independently in a fast-changing environment and document what you build
- German at native level, English confident in daily work
Bonus
- Claude Code or comparable AI coding tools in daily use
- n8n, Clay, Instantly, Smartlead or a comparable stack
- Experience with LinkedIn or WhatsApp automation and its limits
What we offer
Cash
- €4,500 to €5,500 fixed per month, depending on experience
- KPI bonus on the numbers you influence: positive replies, meetings booked, system quality. Targets are agreed up front and can be recalculated.
Other
- Permanent employment with CegTec GmbH Hamburg, remote-first
- Reporting directly to the CEO, no middle management
- A premium AI stack (Claude, n8n, HubSpot, Instantly, our own platform)
- You work on our own product, so what you build flows back into the platform
Selection process
Four steps over 4 to 6 weeks: intro call, a walkthrough of something you built, a practical task on a real case, then references and negotiation.
How to apply
Pitch by email to jobs@cegtec.net or on LinkedIn to Luca Ceglie. Bring two things:
- Three sentences. Which of the three stories fits, what interests you about the role, and what you would touch first.
- Something you built. An automation, a sequence, a workflow, a script. Show what it did, which numbers came out of it and what you changed as a result. A screenshot, a Loom (max 5 minutes) or one page of text, whichever format suits.
No cover letters.